Submitted by Alice Gaskell on

CiviCampaign lets you link together events, mailings, activities, and contributions under one "umbrella" so that you can track the progress of all your efforts towards one programmatic goal or campaign. This enables organizations to measure and analyze the effectiveness of their outreach and mobilization efforts.

CiviCampaign allows you to:

  • create surveys and petitions
  • record responses to surveys and petitions
  • link activity such as donations, mailings and events to a particular campaign
  • track who has voted using Get Out The Vote (GOTV)
  • record individual members' levels of interest and engagement in a particular activity.

CiviCampaign is integrated with other CiviCRM components so that you can select which activities are part of of the overall campaign or goal.